Meet Woody Lovell
Woody Lovell is an entrepreneur, creative director, and lifestyle designer who has spent more than two decades helping people look better, feel better, and live with greater purpose.
As the founder of The Barbershop Club, creator of WOODY’S Quality Grooming Products, and a hospitality partner at The LINE Hotel Los Angeles, Woody has built award-winning brands at the intersection of grooming, hospitality, wellness, and culture. His work has been recognized by Modern Luxury, Time Out Los Angeles, CBS Los Angeles, and Culture Trip.
Beyond building businesses, Woody is passionate about building people.
Through his Live Your Brand program, he teaches entrepreneurs, creatives, hospitality professionals, and beauty industry leaders how to intentionally design a life where career success, personal well-being, relationships, and purpose work together—not against one another. Blending old-school grit with modern thinking, Woody’s approach empowers individuals and organizations to align who they are with what they do, creating lives that are both meaningful and successful.
Whether speaking on stage, consulting with brands, or mentoring future leaders, Woody’s mission remains the same: to help people create a life they love by living their brand every day.
LIVE YOUR BRAND Lifestyle Design: Create the Life You Want
Too many people separate work from life, chasing success while sacrificing their health, relationships, and purpose. I believe the goal is to design a lifestyle where your career supports the life you want—not the other way around.
LIVE YOUR BRAND
Lifestyle Design: Create the Life You Want The Philosophy
Build a business that supports your lifestyle.
Personal Branding
Become your greatest asset by living your values every day.
Self-Care
Look better. Feel better. Perform better.
Family & Relationships
Build success without sacrificing the people who matter most.
Career Management
Grow professionally while creating balance personally.
Productivity
Focus on what matters most and eliminate unnecessary complexity.
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Live Your Brand.
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What Is Live Your Brand?
Live Your Brand is a personal development and lifestyle design framework that helps entrepreneurs, creatives, hospitality professionals, and beauty industry leaders align who they are with what they do.
This isn’t just professional development.
It’s personal transformation.
You’ll learn how to intentionally design your career, relationships, health, and daily habits so your life reflects your values.
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The Framework
Everything begins with identity.
- Your thoughts create your feelings.
- Your feelings create your actions.
- Your actions create your results.
- Your appearance creates your first impression.
When you improve how you think, feel, show up, and act, you begin changing your identity—and your life follows.
How you think affects:
- Your income
- Your relationships
- Your health
- Your leadership
- Your confidence
- Your future
LIVE YOUR BRAND
Lifestyle Design: Create the Life You Want The Philosophy
Core Topics
Lifestyle Design
Create a life with purpose instead of living by default.
Entrepreneurship
Build a business that supports your lifestyle.
Personal Branding
Become your greatest asset by living your values every day.
Self-Care
Look better. Feel better. Perform better.
Family & Relationships
Build success without sacrificing the people who matter most.
Career Management
Grow professionally while creating balance personally.
Productivity
Focus on what matters most and eliminate unnecessary complexity.
⸻
Who This Is For
This program is designed for:
- Entrepreneurs
- Creatives
- Hospitality professionals
- Beauty industry leaders
- Teams and organizations seeking stronger culture and leadership
If you’re looking for more balance while continuing to grow professionally, this experience is for you.
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Speaking & Consulting
Available as:
• Keynote presentations
• Corporate workshops
• Leadership retreats
• Team development sessions
• Hospitality and wellness consulting
• One-on-one coaching
• Group coaching experiences
Every engagement is customized to help individuals and organizations create stronger cultures, healthier leaders, and more intentional lives.
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The Takeaway Be successful in your career and your personal life.
Build your business.
Build your relationships.
Build your health.
Build your legacy.
Live Your Brand.
“ Take a look at who you are and how you want to represent your brand and live it every day, making yourself your #1 asset. “ - Woody Lovell
“You are the only person on earth who can use your ability.”
Your life is your own. You are 100% unique and talented in your own special way.
First of all, it’s important to realize that you have choices. You make the decisions, you call the shots. Make the decision that you want to live a vibrant life and accept the fact that it may look a little different from the status quo. That’s OK—no one wants to be the status quo anyway!
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